Monday, August 24, 2015

New iPhone App Simplifies Shopping!



Screenshot of my search for red plaid mini skirts on Donde


Donde, a new shopping app for iPhone, is about to make shopping a whole lot easier!

I just downloaded the app myself, and I can already tell, it's a keeper! The app makes it easy to search for the exact piece of clothing you're looking for.

The home screen sorts the clothing by article: T-Shirt, sweater, jacket, skirt, dresses, shoes and handbags. Once you select, you can narrow your search down even further.

Screenshot of the home page
Once you select the article you're looking for, you can narrow your search by length, waist type, pattern, color, and other traits.

When you find a piece you like, you have the option to send a photo of the piece to a friend for advice or buy the piece directly.

The app features clothing from 6,000 brands ranging from:Banana Republic, Forever 21, H&M,   Zara, Gucci, Kate Spade and others.

The app was founded by Lian Zakay. In an interview with CNN MONEY, Zakay explained the purpose of the app:

"Traditional search engines are great when you're trying to find articles or documents, but when you're trying to find visual objects like in fashion, it's not intuitive enough," said Zakay.

Zakay told CNN  that she hopes to expand the app to include men's wear and possibly home goods as well.

Is this an app that you would use?


No comments: